CASH-Based Practice Blog
CBP 204: How to convert more of your Facebook leads into cash-pay patients
Frustrated that your Facebook ads are flooding your practice with leads that never convert? Trust me, you’re not alone! Once you have developed a successful ad campaign, the next hurdle is in separating the wheat from the chaff. So this week I’m discussing how to optimize Facebook leads followup so you…
My top 6 event marketing strategies to generate leads & cash-pay patients
Are you getting ready to participate in an event to promote your private practice? Whether you’ll be a vendor, have a booth, or offer free injury or health screens… today’s episode is a must see. You’ll learn my top 6 event marketing strategies that maximize the number of leads and…
CBP 203: Profit-Producing Keys to Hiring & Training the Admin for your Private Practice
Is your practice ready for some help managing the front desk? It’s an inevitable part of building a successful business—but if you don’t find the right person, it can cost you big money. So this week, we dig into the topic of healthcare hiring to find out what it takes to get someone in place to man the…
Healthcare Recruitment | Employee Compensation in your Cash Practice
Are you struggling to figure out what you should be paying your clinicians or offering prospective employees? Unsurprisingly, employee compensation is one of the most-common issues I’m asked about because it is an inevitable part of growing any practice. So this week’s video shares…
CBP 202: Cash Practice Patient Scheduling—How to get patients to see your new clinicians instead of you
Are you overloaded with patients while your new hire still has huge gaps in their schedule? This patient scheduling problem is one of the biggest hurdles practice owners face as they attempt to scale beyond a single practitioner. Fortunately, there are some simple tactics that can help convince your patients to try…
How to get patients to write incredible reviews for your practice & double the number of patients they produce
Having trouble building up lots of Google reviews for your business? If so, this video is for you! You’ll learn how to dramatically increase the number of patients who will post reviews for you, plus how to make sure what they post will attract tons of new patients to...
CBP 201: How to convert phone consultations into cash-pay patients
Do you still hate it when a prospective patient asks about insurance right out of the gate? If so, you are not alone. But fortunately, this is a learned skill and there are quite a few things you can do to convert phone consultations into cash-pay patients—even when they have been seeing in-network providers for…
How to get patients excited to schedule a visit with your new hire
Have you hired a fantastic new clinician only to find all your patients still insisting on seeing you? This is an extremely common problem for cash practice owners as they try to scale up. Fortunately, there are some simple solutions that can quickly help you fill that new hire’s schedule with patients who are actually…
CBP 200: Little-Known Keys to Converting Consultations into Cash-Pay Patients
Are you frustrated by the number of new-patient consultations who never move forward with treatment? These missed opportunities can quickly drain your resources and leave your schedule full of holes, so it’s worth some effort to become as effective as possible at turning those prospects into paying patients. Fortunately, there are…
3 Healthcare Recruitment Strategies to Land A-Level Talent for Your Practice
Having trouble finding the right people to add to your staff? Or maybe you’re ready to add your first clinician, but unsure where to start? Are you setting yourself up to become so desperate for help that you’ll end up hiring the first candidate who walks through your door? If you said…
